JOB DESCRIPTION
SUMMARY
Marketing manager is responsible for the conceptualization and development of strategies and social marketing campaigns for all brands within our group of companies.
REACH oF WORK
• Plan and execute social marketing activities, including entire breakfast room, promotion campaigns, events or special occasions
• engage customers through social networking channels and online campaigns to increase awareness
• conceptualise and work closely with graphic designer for all ads and printed publications according to brand, position of the brand, design criteria, corporate guidelines and other new concepts in consultation with management
dE sTUDY oN aND aNALYSIS
• engage customers through social networking channels and online campaigns to increase awareness
• conceptualise and work closely with graphic designer for all ads and printed publications according to brand, position of the brand, design criteria, corporate guidelines and other new concepts in consultation with management
RESOURCES MANAGMENT aND COORDINATION
• principle support worldwide and management of marketing communications and alignment of brandings and business strategies
• Collaborate with management to develop strategic partnership assets and implement the framework of the implementation and the strategic Plan identified
• Collaborate with management to develop strategic partnership assets and implement the framework of the implementation and the strategic Plan identified
dE sTUDY oN aND aNALYSIS
• competitor analysis
• New product segments and analyze
• Initiate market research by collecting current market information on consumer insights
• New product segments and analyze
• Initiate market research by collecting current market information on consumer insights
• Promote social media
• Develop, implement and monitor the creative local market
• Develop, implement and monitor the creative local market
REQUIREMENT
• The candidate must have at least an upper secondary / STPM / "a" Level / Pre-U, professional certificate, diploma, Advanced / higher / Graduate diploma, Advertising / media, mass communications, marketing or equivalent
• required language (s): English, Chinese, Korean
• at least 3 year (s) of working experience in the related field is required for this position
• preferably Junior / senior executives specialized in Food / Beverage / restaurant or equivalent
• Position (s) full time available
• required language (s): English, Chinese, Korean
• at least 3 year (s) of working experience in the related field is required for this position
• preferably Junior / senior executives specialized in Food / Beverage / restaurant or equivalent
• Position (s) full time available