JOB DESCRIPTION
Responsibilities
- to plan and execute all web, SEO / SEM, marketing database, email, social media and display advertising campaigns
- design, build and maintain our social media presence on Facebook, Linked-in
- Measure and report on the performance of all digital marketing campaigns, and assess against targets (ROI and KPI)
- Identify trends and ideas, and optimize spending and performance based knowledge
- Plan, execute, and measure conversion experiments and tests
- Collaborate with internal teams to create landing pages and optimize the user experience
- Instrument conversion points and optimization of user funnels
- Any other ad hoc IT duties
Requirements
- Minimum A bachelor's degree in marketing, ICT or related field
- demonstrable experience leading and managing / SEM, of database marketing, email, social media, SEO campaigns and / or display advertising
- Experience in optimizing landing pages and funnels user
- solid understanding of web analysis tools (eg, Google Analytics, net Insight, Omniture, Webtrends, Facebook)
- practical knowledge of ad serving tools (eg DART, Atlas)
- Experience in setting up and optimizing Google AdWords campaigns
- Working knowledge of HTML, CSS and JavaScript development and constraints
- Based in Singapore
- minimum 3 Years experience
interested candidates, please send your detailed CV via clicking now apply the button below.
Visit our website www.globalstf.org
